Deepak Chopra‘s latest business venture, which he’s announcing today, is a collaboration with a company that creates hologram humans to lead in-person seminars. Because Skype isn’t fancy enough for some people…
The hologram thing strikes me as cheesy and unnecessary — kind of like creating an IMAX version of a random YouTube video — but whatever. If that’s what Chopra wants to do, so be it.
But look at how he promotes the product. It’s just typical Chopra-esque word salad. It sounds fancy but means absolutely nothing.
HumaGrams are life-size photo-realistic digital representations of people, projected using ARHT’s patent-pending Augmented Reality Holographic Technology, capable of eliminating time and geography by allowing a speaker to appear in front of an audience as a hologram in real-time for a two-way interaction, without having the need to physically be there.
“HumaGrams brings us one step closer to our goal of impacting 1 billion lives around the world, said Dr. Chopra. “We will be able to touch multiple communities at once with these immersive experiences and create a synergy that leads to a greater societal transformation. This is the future of wellness and technology.”
Immersive! Synergy! Greater societal transformation! A billion lives transformed! THIS SOUNDS AWESOME!
… until you realize that he’s just talking about a silly gimmick that will get old after about two minutes.
Chopra has always been substance-free, but pushing his pseudo-spiritual tripe via hologram is taking that to an extreme.
(Thanks to Scott for the link)