The last time I heard about New Zealand’s Hell Pizza, they were buying a guy’s soul to get publicity.
(Meh. It’s been done before.)
And now they’re back with something a little more blasphemous. Their new billboards feature hot cross buns… and a reference to Jesus:

I don’t see what’s so bad about that… they’re acknowledging Jesus’ existence. You’d think Christians would appreciate that! But they don’t:
Anglican Church media officer Lloyd Ashton said the campaign was disrespectful to many religions and the people who followed them.
“They [the billboards] join a long line of advertising that’s in questionable taste that slings off [at] things that lots of people hold precious.
“It’s disrespectful to what a lot of people hold very dear.”
Mr Ashton said he was tired of advertising agencies using blasphemy and religious controversy to sell products.
“Their buns are stale…”
Zing!
Hell Pizza is used to anger from the Christian crowd, though. They once advertised their “Lust” pizza with a mailing that contained a condom. (Feel free to insert your own “meat-lovers” joke here.)
It’s really not a big deal. This is just a company having some fun with its ads, playing off its devilish image. It’s not like Christians would embrace such a pizza place even without the ads; the fuss over the latest billboard only increases publicity for the company. More power to them.
(Thanks to Charlotte for the link!)
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