Over the summer, this billboard went up in Moscow, Idaho:

That was the second billboard in the area (the first stated “Don’t believe in God? You are not alone”).
And guess what? They’re getting a third billboard in the same location (near Highway 95 and Sweet Avenue) and this one will be up through January:

“We want people to know that you can be good without God,” said Roy Speckhardt, executive director of the American Humanist Association. “Too many think that morality is the exclusive domain of the religious — we’re here to prove that assumption wrong.”
“We also want to reach out to other nontheists to let them know there is a community out there for them and that they’re not alone,” said Speckhardt. (via email press release)
Each billboard has generated positive response from local non-theists. (And I suspect the lower advertising rates in the state help keep the ads coming)
The advertising campaign as a while seems to be working amazingly. And several more billboards are about to crop up in cities across the country in the coming months…
At some point, you figure the “controversy” would just subside, but it hasn’t abated yet. In fact, the protests and complaints (which are really over nothing) never seem to stop. So the billboards will keep coming.
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