Even though fewer than 20% of Swedes are religious, the Swedish Humanist Association has placed the following ad in subway stations and beyond:

“Gud finns nog inte” means “God probably doesn’t exist.”
“It’s not that we want to stop the religious community, but we want to level the playing field,” said [Humanist Association chair Christer] Sturmark.
“Religious groups get huge sums from the state every year. We’re dependent on our members.”
Sturmark explained that the campaign was paid for by donations from some the association’s roughly 5,000 members, each of which pay an annual membership fee of 3,000 kronor ($390).
It’s still amazing to me that in a country where only a relatively small fraction of the population is religious, there is still state-sponsored religion. But the numbers just show how ineffective that route is. In America, where there is (theoretically, anyway) a separation of church and state, we’re overwhelmingly religious.
Also, I’ll agree with Ariane here: the ad looks like it came right out of an Ikea catalogue.
Maybe they only have one font in Sweden…
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