First they were deemed too offensive. But a slogan change means that Genoa, Italy will be seeing an atheist bus ads next month!
Just on one bus, though.
The old (supposedly offensive) slogan was: “The bad news is that God does not exist. The good news is that you do not need him.”
The new one reads: “The Good News Is There Are Millions of Atheists In Italy; The Excellent News Is They Believe In Freedom Of Expression.”
I like it 🙂 It’s not really taking a side, but it informs people that there are atheists out there, and isn’t that really the point?
[Advertising agency] IGP Decaux said the message would be carried by a single bus in the northwestern Italian city, ”probably” from the middle of February to the end of the month.
The secretary of the Italian Union of Atheists, Agnostics and Rationalists (UAAR), Raffale Carcano, said the UAAR was working to get the original message approved in cities where IGP doesn’t control advertising.
”We aren’t offended if someone writes that God exists,” Carcano said.
”But the (Genoa) Curia demanded a halt to our bus and hailed its banning”.
”It would be nice to be able to run the campaign all over Italy,” he said, adding that a Facebook group in favour of the UAAR’s drive had drawn 4,000 members.
(via Atheism Examiner)
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